Training: Become Virtual Thought Leader and Build Digital Corporate Branding
- Key success factors to become Thought Leader
- What are potential positive Impacts and benefits towards company as KOL (IPO/ Stock price / Recruitment / Moral & Motivation / Staff Retention)
- Introduce social currencies for generating positive messages
- Practices on building Social media branding and public relations activity (Linkedin profile/ Facebook page / Wechat page / Public speaking)
- How to manage crisis and do Responses for negative comments and monitor and do social listening
CPD Hours: 2
Facilitator: Mr Ben Wong Principal Consultant of Security Consulting Services Ltd.
Ben has over 25 years of IT e-Banking, Digital Transformation and change management experience. He delivers consultancy and training services to various countries digital solutions particularly in customer journey, security control and governance, risk management, project & change management.
He was taking various senior distribution technology roles for different banking and insurance companies including HSBC, BNP Paribas, Barclays, Bank of China, Manulife to manage project governance and risk control framework, advice on security solution including cloud base solution, remote access control, mobile device management and manage the CRM platform revamp on portal migration, content management and search engine optimization.
He also has strong experiences in Business Planning and Data Analytics, Evaluate Risk and security solution for e-Transaction platform, act as regional platform product owner and certified in design thinking, call center & change manager.