Training: Leveraging Marketing AI Solutions to Enhance Business and Branding: Practical Applications
課程培訓題目：人工智能程式的實踐應用和分享
Course Outlines 課程大綱:
- Practical AI applications in Digital Marketing and Personal Branding
- Leveraging AI for content marketing tactics
- Building a Personal Branding with AI
- Re-defined 4P’s marketing model with AI capabilities
Language: English
CPD Hours: 2
Facilitator 導師:
Mr Ben Wong
Principal Consultant of Security Consulting Services Ltd.
Ben has over 25 years of IT e-Banking, Digital Transformation and change management experience. He delivers consultancy and training services to various countries digital solutions particularly in customer journey, security control and governance, risk management, project & change management.
He was taking various senior distribution technology roles for different banking and insurance companies including HSBC, BNP Paribas, Barclays, Bank of China, Manulife to manage project governance and risk control framework, advice on security solution including cloud base solution, remote access control, mobile device management and manage the CRM platform revamp on portal migration, content management and search engine optimization.
He also has strong experiences in Business Planning and Data Analytics, Evaluate Risk and security solution for e-Transaction platform, act as regional platform product owner and certified in design thinking, call center & change manager.